Saturday, December 18, 2010

Twitter Message

Surely, something this creative can’t be this easy. Or can it? See for yourself this Tuesday at noon.

Elevator Pitch

How to Cook up Great Training Sessions with Webinars

Synthesizing: White Paper (Module 8)

Oh, the wonders of Creativity! Everyone has their own take on the creative process. For me, to create something harnesses our ability to transform our ideas into reality. The most remarkable aspect of the Root-Bernsteins book is that it explains the framework of creativity through essential thinking tools. The following is my synthesis of what I have learned in this class, along with specific ways each thinking tool is used to spur creativity:
Observing
Observing seems like a simple enough task, but is it really? I conclude that perhaps it is a bit more complex than what we generally think. The Sparks book states, “Observing, and rendering what we observe in some way, is indeed a function of the mind. We cannot focus our attention unless we know what to look at and how to look at it.” So it would appear that observing takes place on several different levels. It is indeed a process, not to be undertaken lightly at all times.
 The following is a good example of a complex observing exercise:
The Color Quiz
Look at the chart and say the color, not the word.
I am not a teacher in the traditional sense. As an Instructional Designer I design training materials and training sessions. Nonetheless, observing can be used as a productive element on my job, specifically as it pertains to using webinars for training purposes. For example, when I observe a webinar it is key part of the evaluating process. I have to make sure that the webinar does not present misleading visual information. I also have to make sure that the audio portion is consistent with the visual images to prevent any confusion. If the visual, audio and content are presented in harmony then students are going to gain a clear understanding of what they are being taught.
Imaging
The Root-Bernsteins quoted Charles Dickens, who, “declared he simply “saw” his stories and then wrote them down (p. 55).” That statement explains the author’s creative process in a nutshell. It also explains imaging is in an active sense. Imaging occurs on my job quite often. I am often given information about the type of training that is needed and then I must design a workable solution. Like Dickens said, I need to “see” the training or obtain a visual image in my mind and then proceed to design it.
Abstracting
Seeing things from an abstracted point of view is an interesting way to develop a deeper understanding of something. In the Sparks book, abstracting was brilliantly explained with the art of Picasso. They also used the artist’s own words for further definition when stating that “Picasso also cautioned other painters, “To arrive at abstraction, it is always necessary to begin with a concrete reality…You must always start with something. Afterward you can remove all traces of reality. There’s no danger then, anyway, because the idea of the object will have left an indelible mark (79). Creativity is enhanced by the abstraction process. It allows us to see beyond the obvious and analyze things on multiple levels.
Below is an abstract painting of a fall leaf. It’s an interesting take on a very simple object.
Patterns
Patterns are an integral part of our daily lives. Furthermore they are a crucial aspect in the transfer of learning process. One set of patterns that I subscribe to on the job are guidelines called “best practices.” Best practices help me and my colleagues define the most appropriate methods and/or approaches to a specific aspect of training. For me, the best practices that I adhere to are also quite common among educators. Some of them can found through a variety of sources including websites, scholarly journals, and prominent e-learning professionals. Likewise, they can be developed to suit an activity or job responsibility.
Another example of a pattern that exists in my content area topic also allows me to be consistent with how I want to use webinars. It is a general distinction of what separates the webinar from other types of e-learning. Below is an example of a best practice. It is an email reminder to individuals who are assigned to attend an upcoming webinar. The email is delivered a day before the scheduled event.
Analogizing
My content topic is “using webinars to facilitate training.” Webinars have become a popular training tool in recent years and many businesses and educational institutions use them on a regular basis. The term webinar is a shortened name for a “web -based seminar.” One of the benefits of utilizing webinars for training purposes is that they provide trainers with the ability to facilitate a course to a wider audience. Also since webinars are delivered via the Internet, participants do not have to be onsite or even in the same region. 
I discovered many positive aspects of using webinars through analogizing. The Sparks book states that, “In its most general sense, analogy refers to a functional resemblance between things that are otherwise unlike (137).” Take for example how the Internet is needed to deliver a webinar. A good analogy of that is in how a bridge is needed for a car to cross over a large body of water. To extend that analogy one could argue that in most instances, driving a car one hundred miles is cheaper than buying a plane ticket to fly the same distance. This is also a good case for using webinars for appropriate courses. For budgetary reasons, it is much cheaper to deliver content to an audience of people who live in five different cities via a webinar than it is to pay for them all to fly to one place for a face to face class.
Embodied thinking
Embodied thinking often requires us to think outside the box or beyond what is normal. The key tool in this process is our imagination. We need to imagine ourselves as the subject or object of focus. This process isn’t easy however. The Root-Bernsteins imply that, “It is possible to conjure up feelings of body tension or touch or movement in the mind, but most of us overlook these imaginative feelings because we are trained so early to see them or translate them into descriptive words (162).” Embodied thinking requires some effort but it is well worth it in certain learning situations, such as an advanced Psychology course or a Classical Mythology class.

Empathizing
I believe the best definition of empathizing was presented best in the Sparks book by Willa Cather. Her concept of this way of thinking is more of a universal perspective. Cather stated that, “They [writers, actors, and physicians] learn to understand other people not only objectively from the outside but subjectively from the inside (186).” As someone who designs training in a corporate environment, I must engage in empathizing on a routine basis. For example, I am not a Resolution Agent who talks calls all day long, but it is often necessary for me to think like one in order to create a training module for someone who is. Likewise, I do not work as a Repair Technician, but I sometimes must think like one to create training for these type of employees as well.
Dimensional Thinking
The Root-Bernsteins proclaimed, “Dimensional thinking involves moving from 2-D to 3-D or vice-versa; mapping, or transforming information provided in one set of dimensions to another set; scaling, or altering the proportions of an object or process within one set of dimensions; and conceptualizing dimensions beyond space and time as we know them (204).” Their example of the paper airplane made me think of a television program I saw that showed piles of lumber lined up in stacks for the construction of a new home. The next dimension was the completion of a log cabin house using those stacks of lumber.  Also when I think of the authors' examples of scaling I think of taking a training program designed for eight individuals and then redesigning it to accommodate sixteen more people.
Modeling
As far as modeling goes, I like how the book summed it up with detailed information. One example that really hit home with me was the explanation that, “Models can be smaller than life, life-sized, or bigger; physical or mathematical; realistic or not, depending on their intended uses. In almost all cases, the point of a model is to make accessible something that is difficult to experience easily (229).” That is exactly what the designers at GM were able to do with the creation of their EN-V concept car. The video below demonstrates how the idea for the car (which relies heavily on both dimensional thinking and modeling) was inspired, designed, and ultimately created.


Playing
In the Sparks book, play is perfectly defined through the life and work of Richard Feyman. What is presented to us in the book shows how play can be intertwined in a person’s thought process. “Tales of [Feyman’s] scientific (as well as personal) exploits fascinate the layman, for whom physics is normally a dry-as-dust subject (249).” This was all possible because of [his] willingness to indulge in play. Even when he was at work, he infused bouts of play or results of play in his work. A good example of this is in the title of his book, “Surely You’re Joking, Mr. Feyman.” Other examples of this type of playful attitude can also be found in contemporary book titles like “French Women Don’t Get Fat” by Mireille Guiliano and “I am America (And So Can You!)” by Stephen Colbert. I use elements of play in the design of my training materials. For example, for fictional characters, I use well known figures like George Clooney, Brad Pitt, Denzel Washington, and Jerry Seinfeld.  
Transforming
Chatter 14 focuses on the transforming process. This chapter is sort of a culmination of what happens when most or all of the thinking tools are used. The example of Mary Leakey’s work was particularly exemplary. The authors explained that, “Leakey and her team played, observed, recognized patterns and anamolies, engaged in dimensional thinking, imagined body movements, play-acted, formed patterns, analogized, and modeled, ultimately transforming the fossil abstractions into kinesthetic, visual, and emphatic images of the hominids who left their footprints at Laetoli (272-273).” When I think of how transforming occurs in the workplace, I consider the entire instructional design process. Within this process, many of the thinking tools mentioned in the Sparks book are involved. The following are a few examples:

Dimensional thinking: taking an idea from concept to reality.
Patterns: incorporating training methods that have worked well in the past into the new training.
Formed patterns: Using familiar templates (A PowerPoint with our corporate logo) and tools (Adobe Connect) for training. 
Play: During the train-the-trainer sessions the trainers engage in role play activities where they take on the role of a trainee.
Observe: Instructional Design team views the role play sessions.
So as I move forward in my profession, I am confident that I will start or continue to use these thinking tools on a frequent basis. The one difference between before and now is that I have a better understanding of the role they all have in creative process.  

References:

Leaf image. Retrieved from

Saturday, December 4, 2010

Zoom In (Module 7)

One of my favorite hobbies is reading. Although school and work take up a great deal of my time, I try to find a free moment to read a good novel. One thing that I tend to do before purchasing or reading a book is thoroughly examine the cover. For me, this is fun or essentially a form of play. For example, I often consider the reasoning for the placement and selection of the author's names, titles, subtitles and artwork on a cover. What thought went into the overall design of it? Considering some of the elements we have learned about in this class, I could ponder if the thinking tools of patterning, abstracting, or modeling involved in the design process. 

Now, staying in the mode of play, I decided to play with the cover of our class textbook. The following images (presented in exact order) illustrate what caught my attention from the cover of the Sparks book.(And for the record, the cover is definitely a good setup for the content).

1. The title with the blazing match in the background:
2. The subtitle reveals what the content of the book is:

3. The name of the authors clearly displayed across the top of the cover:


4. The full book cover reconstructed:  

What's the Big Idea? (Module 7)

 Play is the beginning of knowledge.” ~ Author Unknown

In Chapter 13 of the Sparks book, the Root-Bernsteins mention the life and work of Richard Feyman. It is perhaps one of the most fascinating illustrations of how play can be intertwined in a person’s thought process. Of Feyman, the authors stated, “Tales of his scientific (as well as personal) exploits fascinate the layman, for whom physics is normally a dry-as-dust subject (249).” This was all possible because of Feyman’s willingness to indulge in play. Even when he was at work, he infused bouts of play or results of play in his work. A good example of this is in the title of his book, “Surely You’re Joking, Mr. Feyman.” Other examples of this type of playful attitude can be found in book titles like “French Women Don’t Get Fat” by Mireille Guiliano and “I am America (And So Can You!)” by Stephen Colbert.

The greatest aspect of Chatter 14 of the Sparks book is the way it explained how all the thinking tools are used in the transforming process. The example of Mary Leakey’s work was particularly exemplary. The authors explained that, “Leakey and her team played, observed, recognized patterns and anamolies, engaged in dimensional thinking, imagined body movements, play-acted, formed patterns, analogized, and modeled, ultimately transforming the fossil abstractions into kinesthetic, visual, and emphatic images of the hominids who left their footprints at Laetoli (272-273).” In modern times, we can discern how using these various thinking tools can transform an idea, even a dream into a reality. You can get a real sense of these thinking tools in the following video excerpt that details the making of the blockbuster film Avatar:



When I think of how transforming occurs in the workplace, I consider the entire instructional design process. Within this process, many of the thinking tools mentioned in the Sparks book are involved. Among them are:

Dimensional thinking: taking an idea from concept to reality.
Patterns: incorporating training methods that have worked well in the past into the new training.
Formed patterns: Using familiar templates (A PowerPoint with our corporate logo) and tools (Adobe Connect) for training.  
Play: During the train-the-trainer sessions the trainers engage in role play activities where they take on the role of a trainee.
Observe: Instructional Design team views the role play sessions.

Ironically, all of the above are part of what our team likes to refer to as “best practices.” These are methods that have proven to be effective and beneficial to the work we do. Like each of the thinking tools, our best practices are not static elements in the workplace. They take on different forms and evolve according to the changes that occur within our company and with our clients. I like to think of this constant state of motion as a crucial element of transformational thinking. Working in a creative environment actually allows me to approach rather complicated matters with anticipation instead of anxiety. Like the Root-Bernsteins stated, “Most creative people handle complex transformational thinking with ease (277).” I agree wholeheartedly with that assessment because to creative people, the fear of the unknown is not a deterrent. It is a motivator.

So as I move forward in my daily practice, the main takeaway from our readings this week will be to make a conscious effort to examine the transformational process more closely. In other words, I will be taking a closer look at what levels of patterning, dimensional thinking, imaging, playing, analogizing, abstracting, modeling, embodied thinking, emphasizing, and observing actually takes place in the instructional design process. And starting from there, I think the possibilities to explore new ways to improve and enhance the process are relatively endless. 

How Do I Love Thee? (Module 7)

My content area topic is “using webinars to facilitate training.” My first thought when approaching this assignment was how I currently view play in a webinar environment. It is based on a common method that is used called a icebreaker. They involve introducing a training session with a joke, a game, or interesting fact.  Icebreakers generally work well and are a reliable tool for trainers to use and to some extent can be considered a form of play. However, what the Root-Bernsteins have explained so well in their book is that play is so much more. It is the essence of thinking outside the box. I can see how it allows educators to see learning from a very holistic perspective. Needless to say, I am very interested in developing forms of play that can influence and improve the webinar experience.
To introduce play into the webinar environment, I realize that I have to make sure the methods I use involve the entire group of participants. One idea that I am considering is to use break out rooms, which are separate online learning areas for groups of 4 to 8 people. Normally the breakout rooms are for role play and various other group activities, but I thought to myself, why not use them for play sessions? One of the ideas I came up with was a word game activity (which will serve as the meaningful content / knowledge) that our trainees can do in the breakout rooms.  From the Sparks book I decided to use anagrams. As they stated, “…the making of anagrams [involves] taking a word and seeing how many other words can be made from its letters…(262).” This same thought process can be applied to anagrammatic phrases and sentences.
To spur creativity I prefer to provide the trainees with examples of anagrams. Here are some examples of anagrammatic phrases I could use:
Jay Leno: Enjoy L.A.
The eyes = They see
Waitress = A stew, Sir?
Dormitory = Dirty Room
A Gentleman = Elegant Man
listen = silent
Clint Eastwood = Old West Action
Apple, Inc = Epic Plan
There are of course, thousands more, but here’s where the true learning takes place. The trainees will be responsible for creating anagrams or anagrammatic phrases based on words they use on the job or exclusively in workplace. After the breakout sessions the groups will return to the main training area and share anagrams and/or anagrammatic phrases along with the process they used to create them. The results of their work/play (or the creative understanding achieved) should translate into further ideas of play that can enhance their performance on the job.
Further down the line, I would like the trainers to engage in a similar activity in a train-the-trainer session. It would involve them creating an ambigram for one of their upcoming training sessions. To spur creativity for this set of training I would share the following visual example:
Ultimately  however,  I would like to create a ambigram of my own.  Since I am a firm believer in the “learning by doing” philosophy, this is an excellent way for me to experience the learning activity first hand.  Likewise personal engagment is a big part of understanding the interdisciplinary application(s) involved in this new process.
References:
Princess Bride image. Retrieved from http://www.ambigram.com/most-famous-ambigrams
Anagrams. Retrieved from http://www.anagramsite.com/